About us
Tâghè is where modern fashion seamlessly embraces cultural heritage.
At Tâghè, we believe in wearable art, pieces that let you wear poetry, culture, and elegance all at once. Our garments are inspired by timeless verses, universal messages of love, hope, and humanity that transcend any single culture. Our brand is a unique fusion of Persian literary heritage and contemporary design, bringing the timeless essence of classic poetry into every stitch. We see each garment as a canvas, a piece of art crafted uniquely for you.
In Australia and New Zealand, we have the pleasure of exclusively representing the Tâghèchian brand, from which Tâghè draws its inspiration. Tâghèchian is an art and creative house renowned for blending timeless Persian elegance with rich cultural storytelling. We are honored to bring that rich legacy under the Tâghè name to you here in the Southern Hemisphere. It’s our joy to make these beautiful creations available to you, carrying their legacy into your everyday life.
For you, Tâghé is more than just fashion; it’s a personal journey. Each piece is a living story woven into fabric, an expression of beauty and meaning that becomes part of your own narrative. As you wear it, you add your chapter to its story, making it uniquely yours and carrying forward a piece of art that reflects your individuality. We hope this creation enriches your life and reminds you of the beauty you bring into the world.
'Mehdi Taghechian' founder of the brand
--------------------------------------
Mehdi Taghechian, Founder of the brand's note:
“Clothing is not merely about covering the body; it is a silent language that speaks what lies in our hearts and minds.
So too are literature and art - a garment for the soul.
This is where our idea began: weaving these two attires together. At Tâghéchian, we do not wish to simply design clothing or print poetry; we aim to create a new experience, one in which fabric becomes a canvas, allowing art to flow into everyday life and color it with deeper beauty.
For me, designing is like composing poetry: every fold and cut has its own rhythm and meter. If it does not sit well, it loses meaning; but when placed harmoniously together, it creates an entirely new world.
Thus, Tâghéchian is not just a clothing brand; it is a manifesto. A declaration of the belief that everyday life can be poetic and artistic, if we dare to wear poetry and art.”
سخن خالق برند، مهدی طاقه چیان: "لباس، فقط پوشاندن تن نیست؛ زبانی خاموش است برای گفتن آنچه درون ذهن و قلب ماست. ادبیات و هنر هم ،همین است؛ لباسی برای روح. ایده ما از همین جا آغاز شد: پیوند این دو پوشش. ما در طاقه چیان نمیخواهیم فقط لباسی طراحی کنیم یا صرفا شعری چاپ کنیم؛ میخواهیم تجربه ای تازه خلق کنیم. تجربه ای که در آن، پارچه به بومی بدل میشود، تا بواسطه آن ، هنر در زندگی جاری شده و رنگی زیبا تر به خود بگیرد . طراحی برای من مثل سرودن شعر است؛ هر چین و برش، وزن و ریتم دارد. اگر درست ننشیند، بی معناست؛ و اگر درست کنار هم بیایند، جهانی تازه میسازند. پس طاقه چیان فقط یک برند پوشاک نیست؛ یک بیانیه است. بیانیه ای بر این باور، که زندگی روزمره هم میتواند شاعرانه و هنرمندانه باشد. اگر جرئت کنیم و شعر و هنر را بر تن کنیم."